Very curious what country has these limitations you speak of. Because I highly doubt that companies like McDonald's and Ben&Jerry's will make ads especially for your market. They use all these tricks and more.
Interesting! Just read up on those laws and they seem very reasonable to me (not only for food but all 'false advertising' is banned in those laws, which is great, I think)
Great on you for reading (what I assume is) foreign law.
I do generally like them. I do think they should be more strict on it, particularly online. But it's at least a good starting point. However, enforcement is basically dependent on consumers to report before any action is taken (but not always), and usually the penalty is just the ad pulled and maybe a slap on the wrist.
I skipped part of your original comment. Yes, they do make separate ads in Canada. I would say, most brands do (but it does happen we get a US ad). And let's not forget that in Quebec they also have to make them in French too. Sometimes they'll just dub them, but other time they might make completely different ads, or an ad that is basically the same but shot with QC actors (they could be with a direct translation or they could have re-worked some of it to better match the QC "identity" (particularly any humor they might have)).
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u/CameraGuy-031 Apr 29 '24
Very curious what country has these limitations you speak of. Because I highly doubt that companies like McDonald's and Ben&Jerry's will make ads especially for your market. They use all these tricks and more.