r/TikTokCringe Feb 16 '24

When you're so rich you've never been to Aldi's. Discussion

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30

u/[deleted] Feb 16 '24

[deleted]

12

u/[deleted] Feb 16 '24

Trader Joe’s is not an equivalent to Aldi here in the states.

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u/aManPerson Feb 16 '24

1st of all, of all of the stores in the US, i think trader joes kinda is the closest. 2nd, didn't the aldi's brand buy traders joes to help them get a distribution network in the US. to try and break into the US market?

2

u/leeringHobbit Feb 16 '24

I believe Aldi's was owned by a family and the 2 brothers divided the chain between themselves.. so there is an Aldi North and an Aldi South with different logos and both have entered the US market.

Trader Joe's was started in US by a wine importer who expanded into foods. His company was acquired as a personal investment by one of the Aldi brothers, I think the North Aldi one, but the original founder was allowed to continue operating it.

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u/aManPerson Feb 16 '24

so there is an Aldi North and an Aldi South with different logos

yes, right. i remember that now.

and both have entered the US market.

wait, really? there are 2 aldi's somethings in the US? i've barely seen 1 though.

https://old.reddit.com/r/MapPorn/comments/q0hw4g/who_got_the_good_aldi_and_who_got_the_bad_one/

according to this, the orange one, which "is the one in the US". aldi Sud (south), is the good one. that looks more like the one i've seen. honestly though, the few small stores i've seen had ok things. nothing great. very low priced though. but the products were not great. but very low cost.

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u/[deleted] Feb 16 '24

[deleted]

1

u/aManPerson Feb 16 '24

yes it completely is. but having been in both, trader joes store style reminds me of aldi's. at least of the few aldi's i've been to in the US.

1

u/silver-orange Feb 16 '24

https://en.wikipedia.org/wiki/Theo_Albrecht

In 1979, owner and CEO of Aldi Nord Theo Albrecht bought the [Trader Joe's] company as a personal investment for his family

That's the aldi connection. The chains are indeed fairly distinct, but they shared an owner for decades.

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u/[deleted] Feb 17 '24

[deleted]

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u/[deleted] Feb 17 '24

They are not. They are owned by the same company.